The evolution of digital technology has enabled people around the world to access the same content at the same time and to share the same experience in different time zones. In today's digitized world, where temporal and spatial constraints are fading, what meaning does the experience of the present moment have? This work is both Digital Art that can be viewed online and an installation that will be exhibited at NEORT++, a real gallery of Digital Art that opened this spring in Tokyo. This work considers the relationship between NFT and artworks, and the experience of viewing artworks on the screen and in real space.
MOMENT is a cherry blossom-themed work consisting of 1,000 flowers and a cherry blossom tree that combines them. The flowers will be sold as NFT and the minted flowers will bloom on the cherry tree.
This cherry blossom tree only bloom during the spring when the exhibition is held. When the season passes, the blossoms will fall and bloom again in the spring of next year or the year after. Because it is digital data that is unaffected by temporal and spatial constraints, we have created an experience that can be experienced only at this very moment. They are beautiful precisely because they are falling. This work is inspired by the transience and beauty of cherry blossoms. Each NFT flower can be viewed all year round.
NEORT++ will officially open on April 1, 2022 as an experimental exhibition space for digital art. MOMENT is a work created for this opening. It will remain with the gallery for years and decades to come.
MOMENT is an NFT collectible in form of a flower of cherry blossom. Each flower is generated by formulas and programs with unique parameters to reach 1000 editions. Attributes 'Shape', 'CrossSection', 'Color' and 'Distort' will be injected into metadata. All parameters can be seen in background, which make the flower of NFT unique. No rarity is designed, all of them are in flat distribution.
Artist Ayumu Nagamatsu will donate all of his revenue to an organization below.
NEORT's revenue will be used to create a new exhibition with an artist each month and try to build a new Digital Art experience.
This cherry blossom tree blooms every spring. When spring arrives, let's all gather together for an online digital cherry blossom viewing.
"NEORT++", an exhibition space specializing in Digital Art, will open in Bakurocho, Tokyo in April 2022. This exhibition "MOMENT" will be the first exhibition at NEORT++.
April 2, 2022 - May 1, 2022
12:00 - 19:00
Mon, Tsu, National holiday
3F maruka, 2-2-14 Nihonbashi Bakurocho, Chuo-ku, Tokyo
CEO of TART
Let's make a unique experience for Digital Art together.